Degree in Economics and Service Industry Management (Cat. 17) (until 2008-2009)

Course not running

Tourist Company Economics and Management - Lezione 2

Course code
4S00384
Name of lecturer
Paola Castellani
Number of ECTS credits allocated
2
Academic sector
SECS-P/08 - MANAGEMENT
Language of instruction
Italian
Site
VERONA
Period
2° sem lez dal Feb 18, 2008 al May 24, 2008.

To show the organization of the course that includes this module, follow this link * Course organization

Lesson timetable

2° sem lez

Not inserted.

Learning outcomes

The module aims to get a first look at the touristic phenomenon, in the wider perspective of destination rather than in the tighter perspective of organization involved in providing specific tourist services.
To this goal, tourism will be at first considered as a whole. Second, nature and “functioning” of destination as global touristic product will be investigated. In the end, issues dealing with tourism quality will be addressed.

Syllabus

The module involves a range of teaching strategies including lectures, case studies and guest lectures. Additional material will be in the form of web-based reading and research, selected texts, journal articles and contemporary magazine and press articles. Independent research and study will be encouraged throughout to complement group work activities.

Assessment methods and criteria

Oral examination to test both basic knowledge and critical analysis skills.



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