Master’s degree in Management and business strategy

Business Strategy: cases and analysis

Course code
4S008097
Name of lecturer
Andrea Beretta Zanoni
Coordinator
Andrea Beretta Zanoni
Number of ECTS credits allocated
9
Academic sector
SECS-P/07 - BUSINESS ADMINISTRATION AND ACCOUNTING STUDIES
Language of instruction
Italian
Site
VICENZA
Period
secondo semestre (lauree magistrali) dal Mar 1, 2021 al Jun 1, 2021.

Lesson timetable

Go to lesson schedule

Learning outcomes

The course is aimed at developing an in depth comprehension of the strategic analysis process. Therefore, adopting a theoretical and practical approach the course will shed light on steps, techniques, tools and leading outputs of the strategic analysis process. Throughout the course students will acquire competences and skills to analyse in an effective and critical way the key tools of strategic analysis and to apply them within strategic planning processes.

Syllabus

- Strategic analysis: theoretical framework and tools
- Case studies
- Strategic Diagnosis

The teaching material is available on the course's e-lerning platform .

The course is based on class-taught lessons.

During all the academic year students can meet the professor during specific weekly meeting. Hours and place of the meeting are published on the Professor web page and constantly updated.
The content of the textbook and of the class lessons are coherent with the program and with the aims of the course.
The program and the teaching material is the same for attending and non-attending students.

Reference books
Author Title Publisher Year ISBN Note
Vari Materiali distribuiti in aula dal docente e caricati sulla piattaforma e-learning. 2017

Assessment methods and criteria

Oral examination. The examination is aimed at evaluating the students' capability of analyzing in a critical, personal and effective way the concepts studied during the course classes.


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